In Brazil, mutual trust is the indispensable basis for good business relations. How much the relationship matters is shown, among other things, by the fact that personal obligations to a business partner often count more than a signed contract.

Cultural Differences – Brazil

For negotiations with Brazilian business partners, some business people might have to overcome their natural inclinations. What counts is to talk not only fast but also a lot, listen intensively and improvise well.

Meetings in Brazil

Brazilians are cheerful and cordial people – even in business life. Therefore, you should appear at meetings in a good mood. Smile when you enter the room!

Anything is possible!

Brazil is the country of jeitinho, of the attitude that everything is possible and a solution can be found for every problem.