For negotiations with Brazilian business partners, some business people might have to overcome their natural inclinations. What counts is to talk not only fast but also a lot, listen intensively and improvise well.
In Brazil, mutual trust is the indispensable basis for good business relations. How much the relationship matters is shown, among other things, by the fact that personal obligations to a business partner often count more than a signed contract.
The first positive impression is decisive in the Brazilian business culture. This refers to both your appearance and your communication style.
Brazilians are cheerful and cordial people – even in business life. Therefore, you should appear at meetings in a good mood. Smile when you enter the room!
Intercultural teams can work very successfully if they face the challenge of pulling together in spite of the different thinking and approaches of the individual team members.
Brazil is the country of jeitinho, of the attitude that everything is possible and a solution can be found for every problem.
Brazilians talk with a lot of emotion. Be sure to work with Brazilian values, humor and many pictures when presenting in Brazil!